Looking at the Essay SAT Sample

Looking at the Essay SAT SampleThe Essay SAT sample, which is a free college essay or assessment paper and is provided by the SAT administration teams, is different from what many students have come to expect when it comes to essay writing. It is the first time in the history of the SAT that the essay SAT test has been revamped. It also makes it easier for students to prepare and understand the course work of the test.The current version of the Essay SAT test is made so that all students are given an equal chance to get an essay score. The process of developing and refining the Essay SAT sample is no exception. There are already several types of essay that students can choose from, and the process of preparing for the exam is very interesting. Students will be surprised to find out that the online implementation of this SAT study guide is a lot more complicated and challenging than that of the traditional one.The Essay SAT sample allows students to write about anything and everything . Students can learn how to write in the language of business and current events as well as in more personal situations such as friendship, romance, and family. It is really great to see that each and every essay will be analyzed in order to be sure that it fits the essay guidelines for the SAT test.It is not enough to write an essay on a topic that is not covered in the Essay SAT study guide. The Essay SAT sample provides students with the basic guideline of what kind of topics should be discussed. This makes it possible for students to know what to write in their essays.Students should never underestimate the power of the Essay SAT sample. They should always remember that writing a great essay requires writing about a subject that is relevant to the course content. Many students tend to overlook this factor and end up getting nothing but a worthless piece of work.The Essay SATsample clearly tells students that there is a need to analyze and assess their writing. A bad grade for a college essay is something that they can really regret after their senior year of college. Many students actually spend hundreds of dollars paying professors to show them how to do essay analysis. A good note to give to professors would be to always write an essay based on the essay guidelines from the Essay SAT study guide.Students should also remember that they should take the essay writing seriously. There is no room for errors when writing an essay. A student must know how to be able to put into words his own experiences, thoughts, and ideas in order to make a very convincing essay.The Essay SAT sample is really important for students who want to get into Harvard or other top colleges. For that reason, most students choose to use the Essay SAT study guide when they are writing essays for the SAT test. The more information that is written down, the better the test will be.

Public Relations Should Not Be Practiced - 1941 Words

Public relations can be seen as a deliberate and planned effort to establish and maintain understanding between an organisation and an audience. Public relations is the key to effective communication between two parties. In addition to this, communication is the biggest part of how meanings circulate within our society. Its strategy is determined by values that organize and frame public ideas. Public relations may also look after the emotions and behaviours of a group of audience and to support their influence of their attitudes and behaviours. It may use propaganda to attempt to affect a certain audience and for example, citizens of a given society. Propaganda is manipulative and persuasive when it gives misleading information as it attempts to cause an affect on the emotions of the given audience. In many cases, it is hard to break propaganda and public relation apart as the two have a huge similarity. It has been noted by many critics that because the two are so similar, public re lations should not be practiced. They add that public relation is an oxymoron and is an unreal possibility. The purpose of this essay is to provide an overview of public relation and its history and to investigate whether it helped and helps marginalized populations have a voice in the media. I will argue that in the past public relations had limited participants and was less helpful than the open and democratic societies we live in today, that allows more groups to have a voice and to speak out.Show MoreRelatedAn Definition Of Public Relations1322 Words   |  6 PagesIntroduction Public relations today is a complex profession practiced by hundreds of thousands of people around the world. Some public relations professionals are employed by a single organization. Others work for public relations firms that have many organizations as clients. 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The excellence theory, systems theory and relationship managament theory will be used to define and explain the above concepts, and their applicability to contemporary New Zealand examples. The inter-relatibility of these

Australia Among Male Emergency In Workers- Myassignmenthelp.Com

Question: Discuss About The Australia Among Male Emergency In Workers? Answer: Introduction Health is a state of being free from any illness or pain. A persons wellbeing depends on a number of factors such as lifestyle, economic, social and environmental factors. In a broader perspective, health can be categorized into three major areas: Physical, Social and Mental health. As per WHO newsletter (Sep17), Good mental health is associated with mental and psychological comfort. If a person is mentally healthy, he can manage daily chores of life and handle day-to-day work stress very effectively. It comprises ones emotional well-being, behaviour, positive thoughts, and economics. Stress, trauma, anxiety, unhealthy working condition, etc. are few elements that may affect ones mental health (Kennedy, 2017). In this research programme, the study is being done on the mental illness among male emergency workers in Australia such as firefighters, policemen, rescue and ambulance officers, etc. They are the major fatalities of psychological disorders due to the recurrent exposure to tra umatic conditions. Many sociological traits may be the reasons for mental illness among emergency workers such as gender, race, ethnicity, social class or lifestyle, but stress has been considered as the major cause of mental illness. Emergency workers are the important part of the Australian economy. They play a vital role in society. They provide emergency assistance and ensure the safety of citizens. They may be considered as one of the most appreciated occupational class (Kennedy, 2017). The customary issue of depression and anxiety is noticed in this class. The major cause of mental illness among this class is noticed to be trauma that they face daily, however other factors like work culture, demographics, and regime are also responsible for the illness. Post Traumatic Stress Disorder (PTSD) is diagnosed in almost 10% of male emergency workers (Kennedy, 2017). When men suffer from stress disorders or depression, they exhibit abnormal behaviour that needs to be noticed and examined as per symptoms mentioned under guidelines for mental illness by WHO (Robaczewska and Didangelou, 2016). Various steps are being taken by health organizations to deal with this matter. These will be discussed in this research paper along with various prevention and treatment measures. Causes of Mental Illness Stressful Work culture Working helps keep our mind fresh and active however working in the stressful environment may result in mental illness. Most of the emergency workers face stressful situations at work. Being in the male dominating environment, maximum emergency services are provided by male workers. Work strain may contribute to mental health issues or may worsen an existing disorder. PTSD (Post Traumatic Stress Disorder) can be explained as an acute mental illness that occurs due to prolonged or repeated revelation to the strained setting. Repeat shifts increase the risk of being affected due to lack of sleep and rest (Wang et al., 2014). To avoid such situation, mental health promotion should be done periodically at all workplaces. Australian guidelines for treatment of acute stress recommended by National Health and Medical Research Council (NHMRC) should be followed firmly. The personnel suffering from PTSD should be treated efficiently (Kennedy, 2017). During the recovery period, exposure to str ain may widen the illness and complicate the issue. Guidance should be provided at every step during the process. A number of treatment options including both psychological and pharmacological are effective in improving such condition. Other disorders noticed among male emergency workers are alcohol misuse and depression. More than 40% of fire fighters are engaged in precarious drinking habits (Wang et al., 2014). Employment security norms should be rigidly placed to avoid any accident that may leave distress on ones mind. Social factors Social support is a vibrant factor that promotes mental health. Experiences with family and friends leave a noticeable impact on mental well-being. Social and cultural factors affect the human mind to a great extent. Positive events influence ones mind and fill him with affirmative energy. Similarly, negative life events may result in depression and anxiety. A prolonged acquaintance at stressful relationships ends in mental disorders. Financial defeat, loss of near and dear ones, a wrong relationship or bad life partner may lead to a stubborn reaction. Fear, anger, guilt, trauma reminders are few symptoms of illness. The further impact of illness decreases in the ability to play the role of an emergency service provider being highly aggressive and unstable. Mental disorder demands suitable treatment. Families should be involved in the treatment procedures to avoid re-occurrence of such issues. Discrimination and Bullying Few male emergency workers join the teams to meet their daily requirements. Social discrimination at workplace restricts one to ask for help at the hour of need and stop him from being the participating team member. It may happen due to any particular characteristic such as skin colour, disability, or cultural background. Harmful effects of stigma include isolation, shame, bullying, etc. among the same work group (Montgomery, et. al, 2013). It may generate negative thoughts in ones mind that may upshot to self-doubt. It also limits the opportunities of assignments and promotion. The major cures for stress due to discrimination are not to let the fear being labelled in mind and ignore the peoples influence. One should try not to isolate self to avoid any sort of stress or mental issue and should get the timely mental treatment if required. Community belongings help one get social support and freedom from bullying. Prevention and Treatment Prevention is the early step that should be taken in time to avoid the situation being out of control. Once a person gets affected by mental illness, it takes a long time to cure him. It is better to prevent mental illness by creating stress free and positive environment (Wang et al., 2014). If the symptoms are present, its better to start early treatment and avoid any further delays as it may worsen the situation and may result in acute depression that has taken many lives of emergency workers in Australia. An emergency worker should be given appropriate training regarding his work and he should be informed about his duties and tasks that need to be performed well in advance to avoid any kind of shock. Basic preventive measures include healthy lifestyle following, restricted smoking, taking sufficient sleep, avoiding any sort of mental stress etc. In the case of positive treatment of depression or trauma, it is better to prevent further experience with traumatic events. Their duties should be modified accordingly to avoid re-occurrence of illness (Wang et al., 2014). Protective Workplace The protective workplace is the basic need to prevent any sort of stress among workers. Teamwork, supportive management, leadership help, pre-defined responsibilities, and optimistic work environment are some key factors that need to be considered to create a stress free workplace. The rules designed should be implemented effectively (Montgomery,et. al, 2013. Periodical training and feedback sessions should be arranged to sustain employees confidence. Early help seeking behaviour should be encouraged to make all operations a success without any loss. Emergency service sectors deal with risk and traumatic incidents on a regular basis so protective features should be introduced to keep the workers morale high. Employee friendly environment should be created (Skeffington, et. al, 2016). If management or leaders focus on customer needs only and ignore employees issues, it may result in conflicts and stressful working environment. Over diective leadership also results in the discontent workforce. Dominant leadership environment results in poor mental health among teams. On the other hand, high level of organizational support yields a better outcome and contributes to reduced stress level. A team can achieve its goals only when team members are satisfied in the roles assigned to them. Compassionate environment Mentally healthy society can only be created with everyones support. If discrimination is reduced and anti bullying programs introduced, it may lead to a warm environment for every community to work. A person should be introduced as per his/her abilities and not by any sort of illness or racial discrimination (Jones, et. al, 2016). Pre-labelling or prior judgment should not be practiced as it may hurt ones dignity and thus cause stressful atmosphere. Stereotype comments should be avoided and everyone should be accepted in the team as colleagues or mates. Racial motivated conversation and comments cause anxiety and depression among targets. Mental health promotional policies should be introduced to team and organizational level. There should always be an open conversation session arranged at a regular interval where everyone should be free to talk about issues that he is facing while working with the organization (Jones, et. al, 2016). Skill development Proper training for skill development enhances the confidence level among emergency workers. This reduces the chances of getting hurt during any incident. It automatically eliminates stress from the mind and thus avoids further mental health issues (Sane.org, 2017). Socio-emotional learning should be provided to all workers so that they may prepare themselves to cope with daily work stress. It will lessen the behavioural problems and reduce the risk factors regarding any sort of emotional concerns. Life skills training help one respond positively to the social factors such as anxiety, fear, and depression (Sane.org, 2017). They become ready to face daily stressors and thus overcome the risks involved. Equity culture should be adopted in the organization. Physical Fitness An emergency worker needs to be physically fit. Appropriate sessions should be arranged for all employees to guide them about benefits of supporting a healthy diet and exercising. The use of alcohol and drugs should be reduced to intensify decision-making power. Management measures should be taken to survive physical injury or pain. Fatigue management should be practiced. Symptoms, signs and basic treatment lessons of mental illness should be delivered to the teams time to time (Skeffington, et. al, 2016). Workers should be prepared in advance to accept mental illness as any other medical condition and be positive towards it. The organization should provide referral routes for workers to the health service providers. Scholar and Academic Review Scholar review is the process of exposing an authors research work to the analysis of other experts in the same field. Wellness and Illness definitions have kept on changing from time to time based on different diagnosis (Monroe, et.al, 2014). There are several online and offline scholarly journals published to mention recent developments regarding stress, depression and mental illness. Mental disorder is a medical condition that affects ones thinking, behaviour, mood, and ability to feel. There are various causes of mental illness that have been discussed by various health service providers (Monroe, et.al, 2014). Journal of Traumatic Stress Disorders and Treatment publishes the periodical result of research done regarding causes, prevention measures, disorders, and treatments (Skeffington, et. al, 2016). Male mental disorder rate is higher than female mental illness in Australia. Male emergency workers class is the highest possible target of mental illness. Several studies have been done to identify the cause of illness among this particular class (Mariarita Greco, 2015). The international Journal of Mental Health Systems is conducting a research on mental health systems through open access journal. Beyond blue is working closely on the same issue. There is crucial demand arising for effective and accurate measures regarding mental health system (Mariarita Greco, 2015). Conclusion In the above research programme, a study has been done on mental illness among male emergency workers in Australia. There are various elements responsible for the disorder but the major cause concluded is stress due to traumatic conditions under which most of the emergency workers perform their duties. This particular service provider class including fire fighters, policemen, rescue and ambulance officers etc. face daily challenges that pose threat to their lives. These events leave a permanent mark on ones mind. Sometimes, that may lead to long-term stress and further depression or mental illness (Mariarita Greco, 2015). Various other causes, preventive measures, and treatment options are also discussed in detail. Best way to avoid mental disorders is by taking care of physical health and creating a positive social and work environment. Other best way to avoid such a situation is accumulating knowledge about signs and symptoms of mental illness to understand the issue timely and tre at it. References Jones, M., Kruger, M. and Walsh, S. (2016). Preparing non-government organization workers to conduct health checks for people with serious mental illness in regional Australia.Journal of Psychiatric and Mental Health Nursing, 23(5), pp.247-254. Kennedy, J. (2017).New guidelines identify and treat PTSD symptoms among police, ambulance, fire officers. [online] ABC News. Available at: https://www.abc.net.au/news/2015-10-28/post-traumatic-stress-disorder-guidelines-to-help-emergency-work/6890764 [Accessed 13 Sep. 2017]. Mariarita Greco, G. (2015). Organizational Interventions as a Strategy to Prevent Work Related Stress among Mental Health Workers.International Journal of Emergency Mental Healthcare and Human Resilience, 17(3). Milner, A., Witt, K., Maheen, H. and LaMontagne, A. (2017). Suicide among emergency and protective service workers: A retrospective mortality study in Australia, 2001 to 2012.Work, 57(2), pp.281-287. Monroe, S., Slavich, G. and Gotlib, I. (2014). Life stress and family history for depression: The moderating role ofpast depressive episodes.Journal of psychology Research, 49, pp.90-95. Montgomery, A., Metraux, S. and Culhane, D. (2013). Rethinking Homelessness Prevention among Persons with Serious Mental Illness.Social Issues and Policy Review, 7(1), pp.58-82. Robaczewska, J. and Didangelou, D. (2016). Your Words. Your Power: Writing as a Self-Empowering Tool For Womens Mental Health In Developing Countries.International Journal of Emergency Mental Health and Human Resilience, 18(01). Sane.org. (2017).SANE Australia. [online] Available at: https://www.sane.org/ [Accessed 13 Sep. 2017]. Skeffington, P., Rees, C. and Mazzucchelli, T. (2016). Trauma exposure and post-traumatic stress disorder within fire and emergency services in Western Australia.Australian Journal of Psychology, 69(1), pp.20-28. Wang, M., Mykletun, A., Myner, E., verland, S., Henderson, M., Stansfeld, S., Hotopf, M. and Harvey, S. (2014). Job Strain, Health and Sickness Absence: Results from the Hordaland Health Study.PLoS ONE, 9(4), p.e96025.

greetings Essay Example

greetings Essay Greetings United States of America Both men and women usually smile and shake hands when greeting. The American handshake is usually firm. Good friends and relatives may embrace when they meet, especially after a long absence. In casual situations, people may wave rather than shake hands. Friends also wave to each other at a distance. Americans may greet strangers on the street by saying Hello or Good morning (in Spanish, Hola or Buenos dias), although they may pass without any greeting. Among young people, casual verbal greetings or hand-slapping and fist-bumping gestures are common. Except in formal situations, people who are acquainted generally address one another by given name. Combining a title (Mr. , Ms. , Dr. , for example) with a family name shows respect. When greeting someone for the first time, Americans commonly say Nice to meet you. A simple Hello or Hi is also common. Regional variations exist, such as Howdy (Hi) in some southern regions or Aloha (Hello) in Hawaii. Friends often greet each other with How are you? and respond Fine, thanks. Americans do not usually expect any further answer to the question. American greetings are generally quite informal. This is not intended to show lack of respect, but rather a manifestation of the American belief that everyone is equal. Although it is expected in business situations, some Americans do not shake hands at social events. Instead, they may greet you with a casual Hello or How are you? or even Just HI. In larger groups, many may not greet you at all. In social situations, Americans rarely shake hands upon leaving. The only proper answers to the greetings How do you do? How are you? or How are you doing? re Fine, Great, or Very well, thank you. This is not a request for information about your well-being; it is simply a pleasantry. See you later is Just an expression. People say this even if they never plan to see you again. When saying good-bye, Americans may say Well have to get together or Lets do lunch. This is simply a friendly gesture. Unless your American colleague specifies a time and date, dont expect an invitation. If you wa nt to have lunch, you should take the initiative to schedule it. Stand while being introduced. We will write a custom essay sample on greetings specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on greetings specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on greetings specifically for you FOR ONLY $16.38 $13.9/page Hire Writer Only the elderly, the ill and physically unable persons remain seated while greeting or being introduced. It is good to include some information about a person you are introducing. Example: Susan Olson, Id like you to meet John Harmon. He designed the brochure we are using for this campaign. Use professional titles when you are introducing people to each other. Example: Judge Susan Olson, meet Dr. John Harmon. If you are introducing yourself, do not use your professional title. Handshakes are usually brief. Light handshakes are considered distasteful. Use a firm grip. Eye contact is important when shaking someones hand. There are many different ways people greet one another on the street, in the home, or in business situations throughout America. Understanding the appropriate use of the American greeting will make any situation comfortable as well as make a good impression on those in present company. Informal greetings include words such as Hi and Hey. Although other acknowledgments such as How do you do? or Im it doesnt necessarily mean they want to hear about your health conditions, they are imply using it as a greeting. A common, somewhat formal response is Im fine, thank you. Though less formal responses, if appropriate, can be as casual as Good! or even 0K. Americans will usually say Good-bye or simply Bye when bidding someone farewell at the time of departure. More expressive salutations include Have a nice day, It was nice seeing you, or See you later. Another simple, but greatly appreciated greeting or acknowledgment, which is universally recognized is a smile in combination with direct eye contact. Good riends, family members, or people in a romantic relationship might give each other a hug or even kiss upon meeting one another or when saying good-bye. This kind of greeting is however, reserved for people who know each other very well and share a very close relationship. Americans often shake hands when being introduced to someone. In more informal situations it is common for people not to shake hands unless a long period of time has elapsed and the people feel comfortable with each other and their mutual friendship. However, in formal business situations people ost often greet each other with a handshake every time they meet or say good-bye. As a gesture of friendliness, if a person offers you his hand, you should shake it. It could be considered rude if one didnt. Many times men are the only ones who shake hands in a mixed group. It is customary for a man to shake a womans hand only if she offers her hand first, though this is somewhat of an old-fashioned custom and today offering a hand to a woman is accepted, if not expected. An appropriate handshake should be firm and brief. It will be respected, in almost every social or professional situation when greeting or departing the presence of someone. On the other hand, a soft or weak handshake is viewed negatively by most people throughout the United States and is commonly thought of or indicates that the person might be insecure. Remember that social customs might vary in different parts of the country and also between younger and older generations of people, so it is always a good idea to observe the actions of others, the surrounding situation and whether the situation is formal or informal.

Cfrb Radio Station Essays

Cfrb Radio Station Essays Cfrb Radio Station Paper Cfrb Radio Station Paper History of CFRB CFRB is Toronto’s oldest and longest running radio station. It was founded by Roger’s communication giant Ted Roger’s in the year 1927, and is still going strong to this date. Even through many programming changes, countless numbers of different hosts, and several different formats, they have still managed to remain a powerhouse in the Toronto market. The history of the station is very interesting, and is the reason radio is the way it is to this date. In the year 1925, the demand for a new and more powerful way of receiving and transmitting radio was needed. Ted Rogers, founder of CFRB invented the first batteryless radio receiver, which was a revolution at the time. The machine was designed with the purpose of using an ordinary electric current, and converting it into an energy source that could transmit radio. To demonstrate the power of this device, Rogers put forth an experimental radio station in the year 1927. The station was called â€Å"9RB† and would launch in February of that year for three hours. Within the three hours of the scheduled programming, there was an opening speech from Attorney General W. H price, and a live performance of Jack Arthur Conducting an orchestra from within the city. That night, â€Å"9RB† became CFRB, standing for â€Å"Canada’s First Roger’s Batteryless†. The station originally began on the frequency of 1030kHz, but moved to 960kHz in the March of the same year. At the time the station shared frequency with CKGW, a Christian Radio station. As time progressed, it would be clear that CFRB was dominating the signal, and CKGW would move to another frequency. February 19, 1927 marked the starting point of a historic powerhouse radio station. Over the years that CFRB has been running, they have seen many strong talents pass over their airwaves. One of the earliest talents that they hired was Wes McKnight. Wes McKnight began in the station as their lead sportscaster. He joined the station in 1928, just one year after it began, and did sports broadcasts for over thirty years. He was the voice of the Toronto Argonauts during his time period at the station, and covered all of the Grey Cup games that took place. He hosted such shows as Sports Commentary and conducted many sports interviews for the station. He would later go on to become program for station. Another notable talent for the station was Jim Hunter. He was the stations first full time newscaster, and delivered the news every day on the station until his death in 1949. Hunter was best noted for his coverage of the collapse of the Moose River mine in Halifax. He updated the public every 20 minutes about the collapse, for a total of 129 hours. He continued his updates until the 3 men trapped were saved, 3 days later. One of the most esteemed and profound announcers to be with CFRB was Wally Crouter. He joined the station in 1946, and stayed with the station for 50 years, until his retirement in 1996. He always had something to keep the listener`s attention, and remained interesting by having special guests on the show, and attempting to ease the listener into their day, with informative but less harsh news and information. He did this by staying away from the more racy subject such as sex, politics, and religion. One of his most esteemed moments in the radio stations history, was when he covered Hurricane Hazel devastating Southern Ontario. Even though thousands of people were left homeless and hundreds dead, Crouter still managed to make it to the station by 6 am, and begin his broadcast day. He helped thousands of listeners maintain hope, and gave constant updates on to where help could be found, and which offices and schools were closed etc. Crouter became known as a family man, and became a very prominent figure in CFRB`s history. When he retired on November 1, 1996, it was announced as Wally Crouter day, and a huge retirement party was thrown in his effort. The station took a hard hit that day, and it was some time before they found stability in the market again. A great quote from Wally Crouter, that states exactly who he is and what he stood for was: â€Å"I always tried to put myself in the place of the listener ts the most personal time of the day. The radio is on while youre doing your morning ablutions, getting dressed, having breakfast with the kids coming to the table Ive had a surgeon write me to tell me that, when he had three serious operations to do in a day, he started off by listening to my show so he could achieve the right relaxation and focus he need ed. † Overall, CFRB had many interesting hosts on the show, and managed to keep their listeners attention with a variety of informative and provocative news. In terms of formatting, CFRB was always a very malleable and changing station. With each addition of a new host, or a new feature, the I. D of the station seemed to change as well. When the station first began, it was seen as mainly and news and sports station. It shared signals with the Canadian National Railway, and often did live coverages of orchestras, symphonies, and musical theatre. From the 40`s to the 80`s the programming was all over the place, with sports broadcasts, news, and different special events within the city and Canada. As the 80`s progressed, it was clear that they needed to find a niche format. The establishment of AM640, the Fan590, and 680 News, made this clear. CFRB could no longer cover all aspects of radio, with so many other stations establishing themselves as leaders within certain sections (sports, weather, traffic etc. ). By the 90`s, the station had become fully news/talk. Once again, the station began to find its niche with the Toronto market, still hanging on to many of the listeners that they had had early in their career. They again stabilized their lineups, with such hosts as Mike Stafford, John Oakley, the Motts, and Bill Carroll. As the 90’s progressed, CFRB had begun to hit another rut. The majority of the listeners that had been loyal to the station for over 50 years, were now in their 60’s. They were no longer spending money, and CFRB was losing money on advertising. In August of 2009, the station announced that it was about to undergo some major programming, and scheduling changes. In September of 2010, the station announced that it would be therein known as â€Å"Newstalk 1010†. Many of the long time staff members were fired, with the exception of Bill Carroll. The new line-up consisted of John Moore, Jim Richards, former conservative leader John Tory. Bill Carroll later left the station in February of 2010, and was replaced by Jerry Agar, a well known Canadian talk show host that worked mostly in the states. Mike Bullard would later join the show, who is a well known comedian. Overall CFRB went through many format changes, all in an effort to meet their target demographic. The target demographic for CFRB has never changed, nor has the target audience. The station however had to go through many format changes in order to meet these needs. The target listener were males and females aged 25-54, with medium incomes. As time by though, the 25-54 years olds had either died off, or were getting closer and closer to the 54 aged range. This was bad news for CFRB, as they were losing thousands of dollars on advertising. They could no longer support the 54 and up listeners, and had to re-amp again to meet the needs of the 25 year olds. This is the main reason as to why CFRB labelled themselves at Newstalk 1010, and changed most of their talent bank. In the last BBM rating chart, Newstalk 1010 held up fifth spot in the Toronto market, as opposed to the number one spot that they had held for over sixty years. They currently hold a 4. 1% share of the Toronto market, with a total Cume of 1,080,700 listeners. In terms of other news stations, they trailed behind CBC Radio 1, and 680 News, who held 7. 0% and 7. 1% of the Toronto market respectively. They each had a total cume of around 1,800,000 people. The other news station that CFRB was ahead of in the last BBM ratings chart was AM640. AM640 held a mere 2. 3% of the Toronto market, and had a total cume of 1,032,700 people during the designated listening period. The new target demographic for CFRB is males aged 25-54, which is only somewhat successful so far. Overall, CFRB has always been going after the same demographic, but has had to re-amp and change the format of their station, programming, and talent several times in order to do so. In the next few years, it is clear that Newstalk 1010 is going to have to go through some more major changes. They have taken a hard hit in the last little while with all of the programming changes, and with the loss of Wally Crouter in the last decade. They must make a conscious effort to earn more time spent listening with their audience, in an attempt to beat 680News and CBC radio 1. The reason 680 news has a higher average quarter minute, is because people are constantly tuning in and out of their station. They have a very well known hot clock, and people know exactly when to tune in for weather and traffic. Newstalk 1010 must establish themselves as well as 680news, and find a niche within their target audience. Since they had been so well known for so long, and then re-amped out of the blue, their loyal listeners find it hard to trust the station since they have morphed so many times. Lately, Astral as a whole has been a major part of the Toronto community and has helped out with donations to many world effort reliefs. One of their biggest acts in the last year or so, was helping with the relief of the Haiti earthquake. In order to boost their ratings, and get back into the jockey for top news station again, CFRB Newstalk 1010 is going to have to go through some major changes, and keep up the strong effort they have been displaying within the last decade or so. Overall, it is clear to see that CFRB has been a very influential station within the Toronto market. They have seen many great talents pass over their airwaves, including such radio hosts as Wally Crouter, John Oakley, Mike Stafford, Jim Hunter, Gordon Sinclair, and Wes McKnight. Wally Crouter remained a strong morning show host for fifty years on the station, and Wes McKnight is best known as their main sportscaster. The station has progressed through a variety of formatting as well. With more and more stations popping up in the Toronto market, it was clear that they needed to establish themselves within a niche. They could no longer cover sports, news, and local events. By the nineties they had become an all news/talk station. Overall, they are fighting for the number one news station with the CBC and 680 News. In order to gain the top spot, they must build their listenership up again, and gain a loyal fan base as they had in the past. Overall, it is still considered and fine radio station and one of the best of its kind. Word Count: 1,924 Sources: top_line_radio_reports_-_toronto_10-07-2010. pdf (application/pdf Object) Canadian Communications Foundation Fondation Des Communications Canadiennes CFRB Wikipedia, the free encyclopedia Rogers Recollections: A Chronicle of Excellence and Achievement Vintage Toronto Ads: Wallyamp;apos;s World Torontoist Rock Radio Scrapbook: Aircheck of the Week

Commercial law Essay Example | Topics and Well Written Essays - 2000 words - 4

Commercial law - Essay Example There are three specific kinds of exclusion clauses that would apply to a contract. The first is the kind of exemption clause that excludes liability completely. Another kind of exemption clause is when duties arising under a contract are partly eschewed. The last kind of exemption clause is an indemnity clause which passes on the legal liability arising out of a breach of contractual terms to a third party. The existing problems with exemption clauses have arisen mostly in relation to standardized contracts that businesses enter into with customers, because such exemption clauses are part of the fine print associated with a contract and may not always be thoroughly examined by customers. In the case of Thornton v Shoe Lane Parking Ltd2, the Court also held that in order for an exemption clause to be legally applicable, especially if it is unusual or onerous, clear notice must be provided to the customer about the existence of such a clause. Case law on exemption clauses has moved from a rule of law doctrine to a rule of construction approach where a fundamental breach of contract arises. Exemption clauses may not be valid when a fundamental breach of a contract occurs, in which case the entire contract would be invalidated. The concept of fundamental breach was first defined in the Suisse Atlantique3 case, as a â€Å"well known type of breach which entitles the innocent party to treat it as repudiatory and to rescind the contract.† Hence, in effect, if Party A has an exemption clause limiting or eliminating its liability altogether in a contract but is guilty of a fundamental breach of contract that is of such a large scale that it is essentially equivalent to invalidating the contract, then its exemption clauses will not apply. The injured party would have the option, not only to avoid performing its side of the contract but also suing Party A for damages arising

ARE MENTAL HEALTH SERVICES FULLY MEETING THE NEEDS OF SERVICE USERS Essay

ARE MENTAL HEALTH SERVICES FULLY MEETING THE NEEDS OF SERVICE USERS WITH DUAL DIAGNOSIS ILLICIT SUBSTANCE MISUSE AND SERIOUS MENTAL ILLNESS - Essay Example However, in order to implement this framework in practice, the mental health professionals must be educated and trained suitably enough to be first aware of such conditions so they in turn can raise awareness of the clients in order to motivate them better. Substance misuse and addictive behaviour are very common and are regarded as a major public health problem in the United Kingdom. Dual diagnoses of substance abuse and mental disorders are among the most prevalent mental disorders worldwide. The mental disorders comprise mostly of schizophrenia, affective, anxiety, personality, or attention deficit/hyperactivity disorder. Research has shown that they place enormous burden on individuals and society and hence the nation (Copello, Graham, & Birchwood, 2001, 585-587). The common co-occurrence of psychiatric disorders with alcohol and drug use disorders is well recognized. The reasons for co-occurrence, the best methods to differentiate substance abuse from psychiatric syndromes, and the best treatments for comorbidity remain open research questions. There is now an emerging consensus that when the clinical picture is limited to a single disorder, there are chances of fewer complications (Drake & Wallach, 2000, 1126-1129). Along with th at, it has been acknowledged that comorbid psychiatric and substance abuse disorders present problems. Research again has demonstrated that co-occurring mental and substance use disorders are associated with problems among users, dependence among problem users, with severity and persistence of both mental and alcohol-drug disorders, poor health and failed treatment attempts, with violence, incarceration, and poverty (Essock et al, 2001, 469-476). Therefore, it would be pertinent to investigate or to find evidence whether these available mental health services are adequate enough to meet the growing needs of these individuals with dual diagnosis. In this review article, a systemic review has been proposed to be undertaken within a methodological framework, so the evidence may be culled in order to substantiate the focus question and rationale to conduct this review. Focus Question Are mental health services fully meeting the needs of service users with dual diagnosis, illicit substance misuse and serious mental illness Rationale The problems of dual diagnosis are further compounded by the fact that clients with a dual diagnosis are difficult to assess because they are not a homogenous group. In addition, these clients often are poor historians and are noncompliant during the assessment process. Individuals with dual diagnosis often have complex and multiple needs that are difficult to assess in a comprehensive manner. There are indeed barriers to care for this population, which are significant and multidimensional. Services available for these individuals are absent, inadequate, and